Resume

RECENT ACCOMPLISHMENTS

  • Designed collateral for successful $18M capital campaign

  • Developed targeted visual communications that support and enhance recruiting and fundraising efforts (goals were exceeded every year for the past seven years)

  • Key player in growing under-resourced department of one into thriving staff of six team members

EXPERIENCE
Owner/Graphic Designer

Amy Wolfe Designs

June 2016 - Present

  • Own and operate Amy Wolfe Designs, a marketing communications business that specializes in graphic and website design, marketing communications, and photo editing and restoration. 

Director of Publications
Louisburg College (Louisburg, NC)
June 2012 – June 2016

  • Oversaw production of annual alumni magazine as managing editor, graphic designer, photographer, and contributing writer

  • Developed communications materials—including brochures, print and digital ads, and graphics—for direct mailings, website, social media, and e-mail marketing

  • Procured competitive bids and oversaw printing of marketing and advancement collateral with third-party vendors

Director of Marketing and Communications
Louisburg College (Louisburg, NC)
August 2008 – June 2012

  • Wrote content and designed graphics for alumni magazine, weekly community-wide newsletters, brochures, postcards, advertisements, and posters to support and enhance fundraising and recruitment efforts

  • Served as liaison between institution and local media

  • Developed and implemented effective, budget-wise advertising campaigns

  • Conducted interviews and researched subject matter for use in press releases, newspaper columns, and articles for publication across multiple platforms

  • Wrote content and designed graphics for website; managed webmaster

  • Photographed campus-wide events

  • Member of president’s cabinet, crisis management team, and concert series and wellness committees

Desktop Publisher/Graphic Designer
Desktop Productions (Raleigh, NC)
January 1994 – January 2007 (Full and Part Time)

  • Designed customized brochures, presentations, manuals, trade show ads, and displays for large corporations, small businesses, and non-profits, including BP Amoco, Square D Company, and Exploris Museum

  • Spearheaded sales and marketing activities, as well as daily business operations

Graphic Designer/Wallace Information Network Administrator
Wallace, Inc. (Raleigh, NC - Now RH Donnelley)
May 1996 – May 1999

  • Designed marketing materials and internal forms for Wallace accounts, including WakeMed, Qualex, Midway Airlines, and the North Carolina Farm Bureau

  • Collaborated with hospital administrators and medical personnel to ensure accuracy and ease of use in design of all forms and patient literature

Press Relations Assistant
Square D Company (Knightdale, NC)
May 1993 – February 1995

  • Crafted communications materials, including product press releases, magazine ads, and trade show presentations

  • Managed database of press opportunities, editorial calendar, and content submission deadlines

  • Directed product photography

  • Scanned trade publications, maintained clips file, and designed publication of press coverage

  • Scheduled printing and distribution of press coverage publication to national and international marketing and field sales offices on a quarterly basis

  • Selected appropriate articles for reprinting and designed reprints required to support business groups

Public Affairs Intern
Virginia Space Grant Consortium/NASA (Hampton, VA) 
September 1991 – January 1993

  • Developed and implemented successful public affairs plan and coordinated public affairs activities for the Colorado Student Ozone Atmospheric Rocket (CSOAR) project, NASA's first student-managed sounding rocket space mission

  • Garnered mass media coverage of pre-launch and launch events at Wallops Island, a remote area of Virginia’s Eastern Shore


EDUCATION
Old Dominion University, Norfolk, VA | 1992
Bachelor of Arts in English with an emphasis in Journalism  |  Minor in Art History

 

SOFTWARE PROFICIENCY (MAC & PC)
Adobe Creative Cloud  |  Microsoft Office Suite  |  QuarkXPress

 

SOCIAL MEDIA & CONTENT MANAGEMENT SYSTEMS
Box | Campaigner | Facebook | Instagram | LinkedIn | MailChimp | Sitebuilder  | Twitter  |  Wix | WordPress

 

VOLUNTEER WORK

  • Heart for Home School Ministries, Inc. (web and graphic design)

  • Dress for Success (graphic design)

  • Jinks Imaginarium (care of small farm animals)

Wake Forest, NC  |  amywolfedesigns@gmail.com  |  (919) 604-5051

© 2020 All Rights Reserved  |  Amy Wolfe